Choosing the right eCommerce platform which will fulfill your business needs and ensure its growth can’t be done in an instant. Whether you’re a new business or an established physical retail firm with decades of experience, you need to know if the eCommerce platform you’re evaluating can scale according to the size and complexity of your business.
Once you’ve made note of the development and operation of your current eCommerce platform, here are some key factors you need to consider before choosing the right platform that will aid the growth of your business:
1. Expertise/Experience of the Vendor
Do a thorough check to see if the vendor you have selected offers you services with the right expertise and experience to meet all your technical requirements. You also have to be certain that they have the necessary industry knowledge. Do thorough market research, go through their case studies and customer reviews to make sure that your vendor has the technical qualities that your business needs.
Say you’re operating a large-scale business on an online platform that is entirely new to you. Things are highly likely to go wrong in the beginning, until you get used to the platform. You need to have 24*7 support to ensure that these mistakes can be sorted out. Make sure you’re looking for an eCommerce partner who can quickly assist you over a phone call.
As your business grows, will your eCommerce platform be able to keep up with this growth as well? You have to be sure that your eCommerce platform is the focal point of your business. If your platform is unable to scale along with your business, its lack of growth may well end up affecting the scalability of your business.
An eCommerce platform with SEO-friendly features is another vital benefit to have. This makes it a lot easier to rank your business on various search engines.
5. Mobile responsiveness
A large share of the population has chosen to shop online owing to the pandemic and will most likely continue to shop digitally, through their mobile phones even after the pandemic is over. Having a mobile responsive eCommerce platform will go a long way in improving your business and increase sales in the long run.
The security of your eCommerce platform is something that can’t be ignored, at any cost. Security of your online data and customers’ financial transactions should be your top-most priority. In this day and age of increasing cyber crimes, you have to choose a platform that accepts financial transactions, while following all the security protocols.
Magento is powerful enough to meet all your business needs. It’s easily scalable and will grow with your business. Magento also generates SEO-friendly URLs and meta descriptions, and you don’t have to create them yourself. Sites created using Magento are completely mobile responsive and compatible with all browsers and screen sizes.
In short, Magento ticks all the boxes in your search for the ideal eCommerce platform and more. Contact our experts at Jarvis and grow your business through Magento.